Marketing 2.0 - Web  

At this year's Online Marketing Summit, Content Marketing Institute Founder Joe Pulizzi discussed the keys to moving your content marketing beyond "good" and into "great" territory

Edwin Thompson, Director of Demand Generation for The Pedowitz Group, weighs in on the web's effect on marketing for both buyers and sellers

Google+ has finally extended to businesses and celebrities--what advantages and disadvantages can it offer your brand?

Tumblr's not just for cat gifs and teens with lots of free time. The 2012 Obama campaign has wisely joined the microblogging site

Our picks for philanthropies and organizations around the nation helping those in need throughout the world

The four stages between traditional marketing and connecting marketing to revenue

McDonald's CEO defends the restaurant's right to advertise to kids, parents should decide what to feed

Take a peek into how American businesses and people are using YouTube's platform to increase numbers