Apple’s November 16th secret announcement was causing such frenzy in media, technology forums, social media sites, and offices around the nation yesterday. People were chatting about iTunes finally taking to the cloud and offering users access to their accounts from anywhere. Wishes were coming from all over the world about an expansion in the television shows offered in the iTunes story, special rates for downloads throughout the holiday season, and so much more. Speculation was all anyone could talk about over the Web.
So when Apple announced that it would make Beatles music available on iTunes, many were asking themselves, “So, what?” If avid Beatles fans were in tune (no pun intended) with today’s technology, they would have imported the music from their already-owned CDs onto their iTunes account and transferred their favorite songs to their music playing devices. So what’s the big deal? “The Beatles. Now on iTunes” is something that I personally will be able to “forget.” Did Apple just punk the world?
The world can actually gain something from the day we’ll “never forget.” Consumers shouldn’t give into the hype, or speculation, or “reports” that media and bloggers post on the web. And when Steve Jobs finally does try to announce some great new addition to the Apple product line-up or the latest update to the current iOS is up and ready for use, I’m sure many of us we’ll disregard whatever he has to say. No one likes the boy who cries wolf.
The Beatles songs are up for grabs for $1.29 per song and the entire collection is available for $149. Let’s see how much Apple and the Beatles members can make off of this November 16th version of a sorry April fool’s joke.
To read more about Apple's partnership with Twitter and Ping, click here.
JOIN THE NETWORK
